Top 5 Hypercasual Games on iOS in New Zealand Q1 2023

In the first quarter of 2023, the hypercasual gaming landscape on iOS in New Zealand showcased some interesting trends. Here's a closer look at the performance of the top five hypercasual games, based on Sensor Tower data.

Makeover Studio: Makeup Games, developed by LIHAO TECH CO., LIMITED, saw a steady decline in weekly downloads from 4.2K in late December to 425 by the end of March. Weekly active users also trended downwards, starting at 20.4K and ending at around 14.9K. Revenue fluctuated, peaking at $284 in mid-January and closing the quarter at $158.

Mudness Offroad Car Simulator from MIDNIGHT GAMES S.R.L. experienced a modest increase in weekly revenue, reaching $202 in late January before dropping to $98 by the end of March. Downloads peaked at 552 in the week of January 23 but fell to 43 by the last week of March. Active users remained relatively stable, hovering around the 4K mark throughout the quarter.

Block Fortress: Empires by Foursaken Media showed a varied revenue pattern, with a notable peak of $272 in late December and fluctuating through the quarter, ending at $83. This game had no significant download or active user data available for analysis.

Gangster Nation, published by Impact Games Ltd, saw a peak in weekly revenue at $366 in late January, followed by fluctuations and ending at $150 at the end of March. However, there were no available download or active user metrics for this game.

Bus Simulator: Ultimate by Zuuks Games had a consistent revenue stream, peaking at $134 in early January and maintaining around $84 by late March. Downloads saw a peak of 240 in early January and ended at 97. Active users showed a decline from 584 in early January to 275 by the end of March.

These insights into the performance of hypercasual games on iOS in New Zealand during Q1 2023 highlight the dynamic nature of the gaming market. For more detailed insights and data, visit Sensor Tower.